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About the artist
Diana León / Visual Artist / Jewelry designer / Gemologist in progress.
Diana is a Mexican artist currently based in the City of Roses, Portland, Oregon, USA.
She explores her creativity through the use of metals and precious stones, seeking to elevate the senses through meticulous attention to detail and the quality of her pieces. Her main motivation during the creative process is to forge an intimate bond between the wearer and the piece itself, one filled with symbolism and personal meaning.
Her primary interests and inspirations include romanticism in nature, femme fatales and powerful female figures throughout history, the Art Nouveau and surrealism style.
Diana holds a degree in Visual Arts (2010–2015) from Universidad Autónoma de Nuevo León (UANL) in Monterrey, Mex. She also studied Fashion Design and the Textile Industry (2008–2009) at Universidad del Valle de México, Campus Guadalajara (UVM), and Jewelry Design and Manufacturing (2018–2019). Additionally, she earned certifications in Gemology with a specialty in Diamonds from the Gemological Institute of America (GIA), including:
- Jewelry Applied Professional (2020)
- Pearls (2022)
- Diamonds and Diamond Grading (2023)
The name Retórica emerged from the idea of a strong, feminine sound, rooted in language theory and applied here to visual theory. Jewelry, as an object, has historically carried a feminine connotation, often given as a gift, but it also serves as a powerful tool of empowerment and expression.
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from 10 reviews
Engagement ring
I took my engamente ring to Diana, because it has been wearing and the stone was moving a lot. She didn't only fixed it, but she re-did the whole ring. I was amazed by how perfect the job was. It was the same, and she was extraordinary carrying the process along the way. She is awesome, and she will be honest and explain everything in detail. She also cleaned and polish some other jewelry. Highly recommend her!
I spent a year saving up and planning my proposal. It was important to me to create a custom design for my girlfriend. I was a bit worried about trusting the jewelry manufacturer. At Retórica Jewelry, they were super friendly with me. Diana, who helped me, was really patient guiding me through the purchase. She made a rendering of my ring and a 3D print so I could be 100% sure of my choice. I can't recommend them enough. My proposal was beautiful, and my fiancée says it's the most beautiful ring she's ever seen. After this, we've been ordering more jewelry from Retórica Jewelry, and all of them have been gorgeous, reasonably priced, and the designs have turned out even better than we imagined. Retorica also made our wedding rings that we totally loved!
For years I had been searching for the perfect pendant for a necklace my grandma gave me right before she passed away. The problem was that I did not know what I was looking for. Diana helped me figure out what I wanted by asking why the necklace was important and then giving me several suggestions on what kind of stone would go with the necklace. I was very happy with her suggestions, knowledge, craftsmanship, and time of completion. I bought two pendants.
I really appreciate the work of Diana. She is a professional jewelry designer with an excellent understanding of what the client wants. From the very beginning, she listened to our suggestions for our wedding ring and brought to life the design we had in our minds
I had the delight of being able to work with Diana when it came to getting a ring to celebrate me getting a new job and starting a new chapter in my life.
We talked about what type of gold color I want as well as collaborating together on the aesthetic of the ring. I wanted something that really celebrated the Pacific Northwest with having some leaves as well as having the center stone be Moss agate from Diana‘s suggestion.
It came together beautifully, and I was so excited. It’s definitely my go to secondary ring outside of my wedding ring.
Honestly, this is a jewelry with such a good quality, its so unique and the details, the effort, you can see it through each piece. I remember that i got a couple rings made costume for my wedding , and when i saw them i just got in tears, it was everything i expected and even more.
The product quality is consistently outstanding, and the designs are well thought out and executed to perfection! I was over the moon in love with the necklace I received!
En todo el proceso Diana estuvo al pendiente y tomando mucho en cuenta nuestras peticiones
El resultado fueron unos hermosos anillos de compromiso 💖 sin duda la recomiendo muchísimo
In love with my rings! I sent her inspo pictures and she customized them perfectly. The designs she sent back matched exactly what I envisioned—beautiful work and craftsmanship
I've always wanted an emerald ring but never pulled the trigger. I received a beautifully designed natural emerald with three diamonds on either side. It was more than I ever could have dreamed out the natural emerald color stands out as something very different! Thank you, Retorica!!
